It seems a solid website design goes hand in hand with any type of business that is doing well and achieved success. It is a simple fact about human nature that there is always one thing that gets noticed right away on a site. The design of the website is visual and has imagery, and that is the first thing that helps to create our opinions and feelings. That is why this is so important to us as online marketers. We cannot discuss all aspects of site design, but here are just a couple that you need to think about in relation to your site.


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One of the most important factors of effective web design is consistent navigation throughout your site. Your approach with planning is instrumental to success because it will give you ample time to design the navigation layout.

Your navigation shouldn’t be confusing nor inconsistent, but rather should be in a flow. How easy and intuitive your navigation is will affect the area known as usability, and that is something every site has to get right. When your navigation is crooked, your overall site’s design tends to look broken, which doesn’t give a good impression to your visitors. You should explore ways to make your website very simple and uncomplicated. People don’t like cluttered up websites that are downright confusing. We will not say that simple is always the best way to go because a well organized site may look fine but be kind of busy. There are no absolutes with this one because we have seen great sites that were not really simple. If you put a lot of ads on your site in the future, then that can really play havoc with design. The bottom line is you have to make the call about your site design, not us – so we are just giving you suggestions.

Why a Favicon is Important: “Favorite icons” or favicons are a simple feature that can really add to the overall quality of your site. Adding a favicon to your website instantly makes it look credible and more recognizable. It can be a real advantage to have a logo of your choosing appear with the URL so people can come to recognize it. The favicon will also be attached to any bookmarks of your pages that people save, which will help to brand your site in readers’ minds. The main thing to remember when designing your site is that people who visit will be reacting to the entire site, but this is composed of lots of smaller parts, so you should take the time to look at everything you’re doing and see if it can be improved or made more user-friendly.
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