Methods of operating within the retail food sector are always changing. This is also true within the supermarket space. Today’s informed consumers are increasingly demanding quality, fresh, and innovative foods. Additionally, these consumers also demand convenience be served in addition to these first-rate products.
More grocery items are being bought at non-traditional food retailers. Included in this are Wal-Mart Stores Inc., Costco Wholesale Corporation, as well as pharmacies/drugstores, and specialty alternative grocers.
How are traditional grocers – chains and independents – addressing the twin issues of freshness and convenience? Listed here are ways they’re trying to grow sales through serving their customers better:
1. Locally sourced products. It’s a considering that products sourced locally will probably be on supermarket shelves along with supermarket counters quicker. Same-day produce and dairy deliveries from local suppliers ensure customers receive their favorite food items fresher.
In addition, today’s savvy consumers want to know in which their foods are coming from. This enables the crooks to quickly and easily trace their products origins if and when they experience any complications with them. Hence, locally sourced could be the new concept, which food retailers are saved to board with to meet customer demands.
2. More specialized departments. Fresh products in food markets are coming increasingly from very specialized departments. Such as artisan bakeries, market fresh seafood and fish departments, gourmet cheese departments, and provide departments offering more organic produce.
Artisan in-store bakeries (with products baked fresh daily) are offering to you breads and other goods with unbleached flour and healthy whole grains. Specialized departments centering on all-natural merchandise is moving away from products containing MSG. Moreover, they’re catering to consumers’ wishes for low-sodium, low or no sugar, and in addition gluten-free products.
3. Clean food. Industry is demanding ‘cleaner’ food. This implies products with limited ingredients. Nonetheless, these limited ingredients must be first-rate, without preservatives and additives. Consumers need to discover how their vegetables and fruit are grown and processed. They wish to know whether or not the meat they’re buying is grain or grass-fed and whether or not it contains antibiotics or chemicals. Supermarkets are increasingly stocking food items that meet consumers’ needs in these areas.
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