How to Get Your First 10,000 Fans on Facebook (Example)

The 10 steps below demonstrate with a real example ways to get greater than 10,000 fans on the Facebook business page.

Facebook may be the king of social support systems with over 1.79 billion active users per month (Updated December 2016). It’s employed by greater than 60% of Internet surfers Worldwide and it’s also a great tool for promoting a product or service, finding clients or gaining more loyal readers (followers).

To take advantage of this for business purposes, you might want plenty of fans (followers) on the Facebook business page. Let’s see below why having many Facebook fans is very important.

What may be the importance of having many Facebook fans on the business page?

It indicates popularity – It’s understandable the amount of fans reveals how popular a web site is. A business business page with 100,000 followers is a bit more popular than the usual page with 1,000 fans and also this leads to a amount of other benefits (described below).

It indicates trust – If you can’t view the relationship between Facebook fans and business trust, are thinking about the US State Department spent $630,000 to raise their Facebook Fans from 100,000 to 2 million in the years 2011-2012 (See related post from marketingland).

Why did they do this? Because in today’s World a prosperous business, website or blog needs to have plenty of Facebook fans. Five Years ago this did not make a difference in the 21st century, social proof is very important.

More fans, more visits – The greater fans you might have, the greater may be the amount of people that may view your posts in their timeline and maybe visit your website.

While this really is, it ought to be noted that all your fans will see you.

As already explained in the previous post, How to raise your Facebook Page Organic Reach, just a small portion of your followers (only Four percent) will see your status updates.

This number can differ, what is very important to know now, happens when you might have 10,000 fans and you also post a brand new update, it will be seen organically by way of a max of 300-400 people.

It’s good for SEO as well – Although officially The search engines do not admit that social media is a ranking factor, many studies reveal that popular websites on Facebook are more inclined to perform better in search, absolutely nothing quite popular websites (additional factors being equal).

How to go from 0 to 10,000 Facebook fans

Now that you’re convinced that developing a large amount of Facebook fans is very important for your website and business, let’s see step-by-step the best way to go from 0 to 10,000 fans.

Note: Necessities such as identical steps I followed to raise the facebook followers of my fitness blog’s facebook page. Typically the page has greater than 100K fans plus it continous to develop organically.

Step 1: First suggestion – you might want a Facebook business page

It may appear silly for the experienced nevertheless for beginners to social media this might be new things: A personal Facebook page is different from a business page.

If you would like to have friends on Facebook to share with you your holiday photos you will want to create a personal page however if you want to have fans and followers for your website or business you will want to create a Facebook business page.

So, the initial step is always to make certain you develop a Facebook business page along with the second step is always to make sure that your page is properly optimized.

Step 2: Optimize your Facebook business page

When we discuss Facebook business page optimization we mean selecting a friendly page title (username), writing a catchy description (within the short description field), providing accurate information for long description, company overview, mission (see screenshot below) as well as posting interesting content – this is actually the most critical optimization tip coming from all.

The excellence of the content posted on the Facebook business page will even determine it’s success or failure.

Having an optimized Facebook page makes it easier to draw in new fans or even more likes from ads as we will see below.

Step 3: Benefit from your own personal Facebook account

I mentioned in the first step above that you need to possess a business page rather than your own page, however, you still need have an active personal facebook account.

Here means that:

After you post an update on the business page, one way to raise exposure and likes, is always to share that post on the personal page at the same time.

People you might have as friends on the personal page are more inclined to ‘like’ and ‘interact’ using the post shared from a business page as well as increase the engagement factor of your posts.

As a result, facebook will show you to more fans (organically).

So, one way to raise the quantity of folks that view you and go past the 4% people group of fans is always to share and promote the post on the personal page.

It is obvious the greater the amount of friends greater will be the visibility of the post.

Also, make certain you invite all your existing friends (and a new one) to love your Facebook business page. Make it happen each time you acquire a new ‘friend’.

Step 4: Add some Facebook Like box on the website

This is again social media 101 however, you need to have the Facebook like box on the website for several reasons:

#1 – It’s a means to associate your website using the Facebook business page. To put it differently it is a way to ‘tell’ engines like google until this is your official Facebook business page.

#2 – When you get plenty of fans, that is something must be proud off and another to indicate for your users (as explained above this implies popularity, trust and social proof).

#3 – It’s a good way to improve your group of fans organically. Readers can follow your website by clicking etc button and never have to check out Facebook.

Hint: For maximum results, placed the LIKE box above fold (around the sidebar).

Hint 2: You can also popup such box to new users (for instance, once they spend One minute with a page, once they scroll down to the lower or once they try to leave your page – although this is useful with regards to getting new likes, you have to be careful to never make it too distracting for your users.)

Step 5: Remember these instructions to increase post engagement

So far, we’ve created an optimized Facebook business page, added friends to the personal Facebook page and placed such box in the prominent position on our website.

The next natural step is always to start sharing happy to keep your fans happy and possibly find a way to convert them from fans > website visitors > customers.

Some simple rules to follow along with that may increase the user engagement along with your facebook business page:

#1 – Share relevant content: Share content that your fans count on seeing within your page. As an example, if your web site is about Social networking, share content linked to social media rather than about sports or something different you might like. In case your users need to read sports news, they are fully aware where to find them.

#2 – Don’t forget which they follow your business page to have updates concerning your website (and niche) rather than concerning your social gatherings: If you need to get social, then takes place personal Facebook page, your business page is all about your website.

#3 – Generally thumb, I prefer my business page to share with you content from my niche only, if I must share a thing that is not linked to my niche, I prefer my personal page.

#4 – Don’t be too promotional: Sharing promotional content (constantly) on the Facebook page will drive your fans away. When you have a campaign to share with you as well that might benefit your fans, this can be done but don’t overdo it.

Try to post interesting, shareable content which is linked to your niche, even if this will not come directly from your website. Keep a balance between promotional and content that your followers might want to read.

Step 6: Share intriguing, notable and top quality content (not only links)

I made some tests in connection with impact of descriptions when doing a Facebook update and found out that Facebook posts with ‘lists’ get more likes than posts with links. Permit me to give you a good example to understand what I am talking about.

When you would like to share a post from a website on Facebook, put forth Facebook status updates and go into the webpage URL. It looks something such as this:

You can share this informative article without adding any extra information. In case your title and pictures are great, you will get a number of likes with regards to the time you make the post, amount of fans etc.

If one another hand, you enrich your posting by having more details especially a list, then other items being equal, you’re more prone to get more likes and shares.

For me as a result sense because those that view a title and image in their timeline might not ‘Like It’ mainly because it provides no value to them (don’t forget the average user is offered hundreds of postings in their timeline every time they login to Facebook).

On another hand once you allow them to have valuable, top quality and easy you just read information (just like a list), they are going to click the LIKE button since they read something useful and never have to leave their timeline.

Note: It is just a known undeniable fact that folks have a bent of LIKING a post without reading it so allow them to have good reasons to achieve this; your website visits might not increase though the engagement factor of your posts will rise.

Step 7: Share images, videos and emotions

If you adopt a peek at probably the most popular Facebook pages, you will recognize that they have a tendency to share with you images, videos, infographics, charts etc, and their usual text only postings.

This form of content gets more likes and shares and thus the page gets more fans and followers.

In a recent study by Buzzsumo, they identified the most shared and liked content on Facebook, has got the following characteristics:

Step 8: Provide incentives to get more fans & followers

Why should someone follow your Facebook business page?

You must give incentives to facebook users to follow along with your page. A couple of tricks to consider:

Quality updates – This is the best incentive you are able to provide your users. Before posting anything on the page, you’ll want to make sure that it offers a superior value for your audience. If you do this consistently, you existing followers will share it with their friends as well as attract more users.

Run a tournament – Many websites run contests on Facebook and giveaway different gifts. The ‘price’ for joining the content is always to Much like the page first. There are various tools to do this but are thinking about if you don’t possess a known brand this many stop so successful.

Content upgrades – If you have your blog, you can use ask users to enjoy your page to have new version of your post. This implies extra tools yet it’s something worth checking out.

Step 9: You have to promote your own content and page

When you create your business page don’t expect that it will magically get 1000s of fans. In addition to the tips outlined above, there is also in promoting your business page in places other than Facebook.

A few tricks to take into account that worked for my case:

Promote in other social media networks – If you have accounts with social media channels e.g. Google+, Pinterest etc. you are able to periodically ask your followers to become listed on yourself Facebook at the same time. Be polite and explain to them the rewards from this.

Promote in Twitter – Besides posting concerning your Facebook page on other social media networks, you are able to take advantage of twitter’s interactive features.

When you get a new twitter follower, send them a personal (personalized) message and have the crooks to follow yourself facebook (your personal and business pages).

This method although it is time consuming, (I did so it manually rather than using any tools) it may produce really good results.

Promote within your newsletter – If you have a newsletter or you communicate with your readers via email, make certain you make them follow your Facebook page.

Do not only write the FB URL within your signature but Question them politely to enjoy your business page.

Step 10: Facebook ads is a must

I have saved among the easiest and many effective ways to raise your Facebook fans for last, as it is often alone that it’s not free.

Facebook supplies a self-service ad platform which can be used to either raise your group of fans (promote your page), improve your posts, get more leads, increase conversions or carry out a amount of other actions (as shown within the image above).

The procedure is pretty easy and straightforward. Basically you choose a page you use, select your goals (promote your page), select your audience (based on country, age, other demographics and interests) then set your day-to-day budget and duration.

The cost per campaign depends on a number of factors. The simplest way to assess if Facebook ads is a great strategy to raise your group of fans, is always to chance a pilot campaign for a few days.

Spend $10-$20 dollars every day and run the campaigns for a fixed duration (no less than per week). At the conclusion, you are able to determine if the fee per like is one thing you’re willing to spend on.

I had accomplishment with Facebook ads for both my websites as well as for client websites and i also run campaigns monthly (during their visit) to further improve my facebook likes.

It must be noted by using Facebook ads you don’t buy likes but views. Lots of people believe that whatever you spend on is Facebook likes but in reality you have to pay Facebook to indicate your ad to more Facebook users.

If what you’re advertising is interesting, then lots more people will hit such button so spend an afternoon and think about the message you would like to display within your ad along with the image to make use of.

Conclusion

Having a major amount of Facebook fans on the business pages is critical for credibility and social promotion purposes.

If this wasn’t important in the ultimate place, then nobody would care along with the US State Department wouldn’t need to spend $630 thousands for Facebook campaigns.

Once you are doing the required optimizations for your business page (steps 1 and a pair of above), then a easiest way to get more followers is to use Facebook ads. With a bit of A/B testing you can find to 10,000 fans without greater than $1,000 (spread right into a time period of months).

Once you are doing everything properly and provided that you do have a great services or products, you are able to improve your fans to 100,000+ like I did so using the Facebook Page of my fitness blog.