More websites are sporting ‘https’ secure connections currently. What’s gives, and exactly how have you any idea should your website can use an SSL certificate, too?
You could or might not have noticed this, however some website URLs contain an additional ‘s’ in their website name: “https://”. If you’re like most, you don’t use a clue about its meaning… however you should! Here, determine what that ‘s’ means, and the reasons you should get one to your website, too.
What is SSL?
SSL stands for Secure Sockets Layer, which denotes an extra layer of security for an online site (hence, the excess ‘s’ inside the http). When visitors land on an SSL-protected website, they do know their link with your website is encrypted.
Encryption means hackers won’t be capable of intercept data that’s exchanged between visitors’ browsers along with the server of the website they’re browsing. SSL is starting to become more predominant as hacking along with other malicious incidents are on the rise.
Does Your WordPress Blog Need SSL?
It once was that just eCommerce websites needed SSL for WordPress, to protect customers’ charge card and personal information during purchase transactions. That’s will no longer the situation.
Now, even WordPress blogs or Facebook application pages can usually benefit from SSL… here are three reasons why.
1. Security
Currently, even simple blogs sometimes request data from visitors. An e-mail capture, as an example, represents a change in sensitive data between you and the visitors. Hackers want to have that data. SSL stops them right where they are, blocking what’s called “interception” or “man-in-the-middle attacks”.
But in case you don’t have an e-mail capture pop-up on your site, an SSL certificate with regards to your web site is recommended.
2. Trustworthiness
In case you start looking around, you’ll recognize that websites you normally wouldn’t think would want an SSL have one. That’s for the reason that reasons behind getting one go above security, then one ones is trustworthiness.
Once your visitors notice that you’ve gone further to be sure their browsing experience on the blog or Facebook application page is secure, their a higher level trust on your website is raised significantly.
To focus on your SSL, a trust seal or badge is usually offered… put it to use! They appear great in your Facebook Application pages, too, since users in many cases are a little cautious about apps when it comes to protecting their internet security.
3. Rankings
HTTPS has become a “ranking signal” from the Search engine engine algorithm. Google clearly states this, telling webmasters that sites that show an SSL will get preferred treatment from the rankings. These are actually pushing for what they call “HTTPS everywhere”. Their dream is apparently a totally secure internet where hackers are blocked wherever they turn!
Although it’s simply a weak ranking signal at this stage, SSL may figure more prominently from the rankings someday in the foreseeable future. Google explains that they are giving webmasters time for it to switch to HTTPS by procuring SSL certificates for their sites.
To really get your own SSL certificate for the website, try our Comodo® Positive SSL Certificates for WordPress blogs and Facebook Application pages. They start just $4.95 per year.
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