More websites are sporting ‘https’ secure connections these days. What’s gives, and just how are you aware if your website could use an SSL certificate, too?
You might or might not have noticed this, but a majority of website URLs contain an extra ‘s’ in their website name: “https://”. If you’re similar to most, you don’t possess a clue about its meaning… however you should! Here, learn what that ‘s’ means, and why you should get one to your website, too.
What’s SSL?
SSL represents Secure Sockets Layer, which denotes an extra layer of security for a website (hence, the extra ‘s’ from the http). When visitors land on an SSL-protected website, they do know their link to the website is encrypted.
Encryption means hackers won’t be capable of intercept any data that’s exchanged between visitors’ browsers as well as the server in the website they’re browsing. SSL is starting to become more widespread as hacking and other malicious incidents are on the rise.
Does Your WordPress Blog Need SSL?
It used to be that only eCommerce websites needed renew ssl certificate, to guard customers’ credit card and personal information during purchase transactions. That’s will no longer the truth.
Now, even WordPress blogs or Facebook application pages may benefit from SSL… allow me to share three reasons why.
1. Security
Nowadays, even simple blogs sometimes request data from visitors. An email capture, for instance, represents a transfer of sensitive data between both you and your visitors. Hackers want to have that data. SSL stops them in their tracks, blocking what’s called “interception” or “man-in-the-middle attacks”.
But even if you don’t provide an e-mail capture pop-up on your site, an SSL certificate for one’s website is a good suggestion.
2. Trustworthiness
In case you search around, you’ll realize that websites you normally wouldn’t think would require an SSL are in possession of one. That’s as the factors behind you obtain rise above security, the other of these is trustworthiness.
Whenever your visitors note that you’ve gone the extra mile to ensure their browsing experience on your own blog or Facebook application page is secure, their degree of trust for your web site is raised significantly.
To highlight your SSL, a trust seal or badge is usually offered… use it! They appear great on your own Facebook Application pages, too, since users tend to be just a little wary of apps when it comes to protecting their internet security.
3. Rankings
HTTPS has become a “ranking signal” inside the Google search engine algorithm. Google clearly states this, telling webmasters that websites that show an SSL are likely to get preferred treatment inside the rankings. These are actually pushing for what they call “HTTPS everywhere”. Their dream appears to be a totally secure internet where hackers are blocked wherever they turn!
Although it’s merely a weak ranking signal now, SSL may figure more prominently in the rankings someday in the foreseeable future. Google explains that they are giving web owners time for it to exchange signal of HTTPS by procuring SSL certificates for his or her sites.
To obtain your own SSL certificate on your website, try our Comodo® Positive SSL Certificates for WordPress blogs and Facebook Application pages. They start just $4.95 a year.
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