1. SOCIAL CONTENT WILL GAIN PROMINENCE
A growing number of social media marketing content indexed on Google along with other popular search engines, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to enhance and support SEO Links to social media marketing networks is important in how search engines understand your websites are credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video as a powerful tool to drive their digital and top seos efforts. In 2016 expect more businesses to embrace the excitement, and rehearse videos to capture new audiences.
80% of video. Results that report in SERPs are from YouTube
Videos get 50X better organic pr in the search engines in comparison with against plain, static text results.
Video searches receive 41% higher click-through rate a in comparison with plain, static text content
3. MOBILE OPTIMIZATION Will end up CRUCIAL
Today people use a selection of devices to access content. Tablets, smartphones, laptops, phones and even watches have grown to be standard tools to browse web. Engines like google know this and they reward websites that seem to be good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have sought out local info.
Mobile search is up 43% every year.
Over 1.2 billion people get the web off their cellular phones.
Four out of five consumers use smartphones to look.
4. VOICE SEARCH FUNCTION A MUST
Voice search is easily transforming into a huge a part of mobile usage and contains elevated this of typing keywords to perform research online query. However, this shift means your articles should be developed with voice search at heart.
60% teens use voice search before the TV
40% adults use voice search for directions.
5. CONTENT AGGREGATION WILL GET BIGGER & BETTER
More than ever folks are searching for content sources that supply all the relevant information they need in a place. Engines like google have noticed this trend and for that reason content aggregators have grown to be popular within the SERPS.
6. The fad OF Mobile phone applications WILL GROW
As discussed above, using mobile for web search is on all-time rise and apps only make the project easier. Just few more a few years mobile apps will definitely overpower desktop and mobile websites.
Mobile phone applications are the cause of 52% ever spent on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of men and women prefer native mobile apps to websites. (SearchEngineJournal)
7. Local SEO To get More IMPORTANT
Regional online research is certainly going stronger over time. In 2016 you must let Google know your location located and just what you are offering.
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