Before penning this article (August 2015), 25 % of Amazon’s top twenty best-selling books are coloring in books. So what is a grownup coloring book, and exactly how is it that they’re currently outselling top fiction authors with new releases including E.L. James and Paula Hawkins?


Adult coloring books are, plain and simple, coloring in books for grownups. Like children’s coloring books, they’re filled with outline illustrations designed to be completed with colored pencils, markers, crayons, or whatever other media you would like to use.

What’s in an adult coloring in book?

The real difference between adults’ and kids’ color books could be that the adult versions generally feature less juvenile images and designs. As opposed to superheroes, barnyard animals, and tv characters, adult coloring in books are more often filled with:

portions of the natural world, including trees, flowers, leaves, gardens, animals and insects;
geometric designs;
psychedelic patterns;
repetitive ‘wallpaper’ type patterns;
cities and buildings;
anatomical drawings;
goddesses, angels, and mermaids;
mandalas; and
celtic designs.
In addition there are many ‘theme’ specific books available, featuring diverse subjects including cars, steampunk designs, and Art Nouveau patterns.

What makes them very popular?

A Scottish illustrator named Johanna Basford published a most popular adult coloring books called Secret Garden in 2013, featuring pages of beautifully hand-illustrated ink drawings. The modern York Times reported in March that a Korean pop star named Kim Ki-bum posted a photo on Instagram of an ‘delicately colored-in floral pattern’ from Secret Garden. During the time, Ki-bum were built with a massive 1.8 million Instagram followers. The post went viral and helped to ignite the craze.

The growth in interest in the books reportedly has much related to adult relaxation and stress release. Many adults who use the books are convinced that they obtain the repetitive, low-stress nature of coloring directly into be soothing, relaxing, along with a method of de-stressing outside the pressures of life and work.

One of many other advantages of adult coloring in books, they also claim to enjoy recapturing the nostalgia of childhood by starting an action usually available children. It requires people time for a simpler time, and will be a way for parents for connecting and bond using their children to stay right down to color along with them. Of course, many parents have already been happily coloring in kids’ books for years, these days they have choices which are not restricted to Dora the Explorer or SpongeBob SquarePants.

To conclude, coloring for adults is apparently a growing past-time that enables adults to wind down and unplug from your stress inside their lives, by starting a hands-on activity that involves minimal commitment and maximum nostalgia.
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