1. SOCIAL CONTENT WILL GAIN PROMINENCE
A lot more social media marketing content indexed on the search engines as well as other popular search engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to enhance and support SEO Links to social media marketing networks leads to how search engines like google understand your internet site is credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video being a powerful tool to drive their digital and best seos efforts. In 2016 expect more businesses to embrace the popularity, and make use of videos to capture new audiences.
80% of video. Results that demonstrate in SERPs originate from YouTube
Videos get 50X better organic page ranks online when compared with against plain, static text results.
Video searches receive 41% higher click-through rate a compared to plain, static text content
3. MOBILE OPTIMIZATION Will end up CRUCIAL
Today people use a array of devices to get into content. Tablets, smartphones, laptops, phones and also watches are becoming standard tools to browse web. Search engines like google know this and so they reward websites that seem to be good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have looked for local info.
Mobile search comes to an end 43% every year.
Over 1.2 billion people connect to the web using their cellular phones.
4 of every 5 consumers use smartphones to shop.
4. VOICE SEARCH FUNCTION Absolutely essential
Voice search is quickly learning to be a huge part of mobile usage and contains elevated the anguish of typing keywords to own searching query. But this shift means your posts should be developed with voice search at heart.
60% teens use voice search while you’re watching TV
40% adults use voice hunt for directions.
5. CONTENT AGGREGATION Are certain to get BIGGER & BETTER
More than ever before everyone is looking for content sources offering each of the relevant information they want in one place. Search engines like google have noticed this trend and as a result content aggregators have grown to be very well liked inside the SERPS.
6. THE CRAZE OF MOBILE APPS WILL GROW
As discussed above, using mobile for web search is on all-time rise and apps just make the job easier. Just number of a number of mobile apps will definitely overpower desktop and mobile websites.
Mobile apps be the cause of 52% of them all used on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of men and women prefer native mobile apps to websites. (SearchEngineJournal)
7. Local search engine optimization To get More IMPORTANT
Local internet search will go stronger in the past. In 2016 you must let Google know your location located and just what you might be offering.
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