1. SOCIAL CONTENT WILL GAIN PROMINENCE

A lot more social media marketing content indexed on the search engines and also other popular search engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.


76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to boost and support SEO Links to social media marketing networks plays a role in how search engines like google understand your websites are credible and relevant.

2. VIDEOS WILL STILL RULE

In 2015 marketers used video like a powerful tool to operate a vehicle their digital and worlds best seos efforts. In 2016 expect more businesses to embrace the popularity, and employ videos to capture new audiences.

80% of video. Results that report in SERPs are from YouTube

Videos get 50X better organic page ranks in Google in comparison with against plain, static text results.

Video searches receive 41% higher click-through rate a compared to plain, static text content

3. MOBILE OPTIMIZATION Can become CRUCIAL

Today people make use of a selection of devices to get into content. Tablets, smartphones, laptops, phones and even watches are becoming standard tools to browse web. Search engines like yahoo know this and they also reward websites that seem to be good on all devices.

Google now gives mobile friendly sites a ranking boost on mobile searches.

95% smartphone users have searched for local info.

Mobile search is up 43% every year.

Over 1.2 billion people connect to the web from other mobile devices.

4 of every 5 consumers use smartphones to shop.

4. VOICE SEARCH FUNCTION Essential

Voice search is quickly transforming into a huge portion of mobile usage and has elevated this of typing keywords to own searching query. But this shift means your posts need to be developed with voice search at heart.

60% teens use voice search while watching TV

40% adults use voice look for directions.

5. CONTENT AGGREGATION Is certain to get BIGGER & BETTER

As part of your folks are looking for content sources that provide every one of the relevant information they desire in a single place. Search engines like yahoo have seen this trend and as a result content aggregators have grown to be very well liked inside the SERPS.

6. The trend OF MOBILE APPS WILL GROW

As discussed above, using mobile for web search is on all-time rise and apps just be the job easier. Just number of years and mobile phone applications will definitely overpower desktop and mobile websites.

Mobile phone applications account for 52% ever allocated to online digital media. (TechCrunch)

Internet reveals that users spend 89% mobile time using apps.

85% of individuals prefer native mobile phone applications to websites. (SearchEngineJournal)

7. Local SEO TO BECOME EVEN MORE IMPORTANT

Regional online research goes stronger through the years. In 2016 you will need to let Google know where you stand located and just what you might be offering.
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