1. SOCIAL CONTENT WILL GAIN PROMINENCE
More and more social networking content indexed on the internet and other popular search engines like yahoo, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to boost and support SEO Links to social networking networks plays a role in how search engines like yahoo understand your internet site is credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video being a powerful tool to drive their digital and best seos efforts. In 2016 expect more businesses to embrace the popularity, and use videos to capture new audiences.
80% of video. Results that show up in SERPs originate from YouTube
Videos get 50X better organic page ranks in Google in comparison to against plain, static text results.
Video searches receive 41% higher click-through rate a compared to plain, static text content
3. MOBILE OPTIMIZATION WILL BECOME CRUCIAL
Today people use a array of devices to gain access to content. Tablets, smartphones, laptops, phones as well as watches are getting to be standard tools to browse web. Engines like google know this and they reward websites that are good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have sought out local info.
Mobile search comes to an end 43% year on year.
Over 1.2 billion people access the web from other mobile devices.
4 of every 5 consumers use smartphones to search.
4. VOICE SEARCH FUNCTION Absolutely essential
Voice search is quickly being a huge portion of mobile usage and contains elevated the pain of typing keywords to run research online query. However, this shift means your posts have to be developed with voice search planned.
60% teens use voice search as you’re watching TV
40% adults use voice seek out directions.
5. CONTENT AGGREGATION Is certain to get BIGGER & BETTER
More than ever before everyone is searching for content sources that offer every one of the relevant information they require within a place. Engines like google have noticed this trend and for that reason content aggregators have become very well liked inside the SERPS.
6. The trend OF Mobile phone applications WILL GROW
As discussed above, utilization of mobile for web search is on all-time rise and apps just be the project easier. Just number of years and mobile phone applications will overpower desktop and mobile websites.
Mobile apps account for 52% of all time invested in online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of individuals prefer native mobile phone applications to websites. (SearchEngineJournal)
7. Local SEO Being Much more IMPORTANT
Local search is going stronger over time. In 2016 you must let Google know what your location is located as well as what you are offering.
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