We (and the rest of the internet within the last decade) have spent time convincing you of the significance of acquiring online reviews for the business. Why don’t we just assume you’re in love with some great benefits of developing a lot of people tout how awesome you’re on the internet.


With that being said, it is not safe to assume everyone knows where by within the wide world of the internet we can easily point those well wishers after they want to sing our praises. After all, we may all be able to rattle off 1 or 2 sites (“Yelp! And you can get them to show up in the search engines Maps, too?”), but unfortunately we cannot exactly have a very laundry listing of options at our disposal.

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Check out our listing of the very best product review websites for B2B and B2C companies. Keep in mind that every industry has niche sites, too. As an example, those involved with center industry may choose to perform UrbanSpoon. This web site post won’t end up in sites that are specific to 1 industry, but it will provide resellerratings.com that connect with businesses in different industry.

Review Sites for B2C Companies
1) Amazon Testimonials

Amazon was among the first online retailers to allow consumers to post reviews of goods in 1995, plus it remains probably the most important helpful information on consumers trying to make informed purchase decisions. Even if people can and also do purchase a product elsewhere, whether it’s in love with Amazon.com — unless it’s gasoline or drug paraphernalia, that is — then many individuals can look up its Amazon review before they purchase.

What’s going to separate your product or service derived from one of that looks just like it? Those shiny gold stars and good customer testimonials. Merchandise is rated with a five-star rating scale, that’s categorised by amount of reviews per star, followed by most helpful customer testimonials and many recent customer testimonials.

2) Angie’s List

Aimed at U.S.-based service businesses, Angie’s List is really a “higher-end” review website, because users even have to fund membership. However, you get what you purchase. The reviews, given with an A-F scale, are usually very well-thought out — not a lot of that ranting and raving that’s more widespread on free review sites. The reviews is not anonymous, which assists eliminate fake or misrepresentative reviews, companies can answer the reviews posted regarding the subject, too.

It’s liberated to set up a page for the company. When you have yours, encourage your web visitors who are on Angie’s List to leave reviews there — members are the only ones able to do it!

3) Choice

Have customers in Australia? Choices a member-funded website situated in Australia. Choice independently test services and products and provide performance reviews with their members. The bulk of their work involves testing services and products themselves, creating product comparisons, and writing buying guides. Furthermore, though, they actually do allow members to rate and discuss specific product brands and models with Choice members. For those who have customers in Australia, we propose encouraging those people who are on Substitute for leave reviews there.

4) Trustpilot

Trustpilot is really a fast-growing, community-driven consumer review platform situated in Denmark, although they’ve expanded away from Europe into 65 countries, such as the U.S. The platform for businesses helps companies throughout the world proactively collect customer testimonials. Oahu is the customers who write both product and seller reviews, keeping it third-party verified.

While they have a very basic version totally free (this allows you to produce a profile page and collect customer testimonials), their paid versions enable you to create customizable review invitations, share ratings and reviews on social media marketing, and link review data for your internal business systems.

5) TestFreaks

Just like TrustPilot, the Swedish-based TestFreaks helps companies proactively collect customer testimonials and write seller reviews to enhance them. Another cool addition? Their question and answer feature, which lets prospects post questions and receive answers completely from your customer support team.

6) Which?

Which? is surely an independent consumer review organization that tests and reviews products then covers them. Unlike Angie’s List, it’s the folks of which? who write the reviews — not the customers can use. They just don’t accept submissions for product testing or survey inclusion, nonetheless they do persuade folks to allow them be familiar with their items and services by emailing [email protected].

Even though this leaves less room that you should influence whether your products or services wind up on their own site, it is still worthwhile to learn about and checking in about this popular site, especially if you have customers within the U.K. The web site has testimonials for anything from dishwashers and tablets to cars and bank cards. They make certain you review all these products themselves, then come up with both their methodologies and results. In addition they take customer surveys of products like the best and worst firms for customer support.

A lot of their content articles are free, but customers could become members for ?10.75 a month to acquire access to a “Best Buys” and “Don’t Buy” list, the most recent reviews of goods from other test labs, and access to their consumer legal advice service.

7) ConsumerReports

A nonprofit organization, ConsumerReports is surely an independent product testing organization that runs unbiased tests to rate and recommend products. They’ve reviewed over 7.7 million products, accept no advertising, and purchase all items that they test. (Fun fact: They are buying and test 80 cars a year!) This is about as legitimate mainly because it gets. Therefore, there’s not much you’re able to do here “except” if you sell a product, ensure it is, great.

Regardless of anything else, you might take this excellent website as being a lesson in excellent articles. Per product they review, they feature the review criteria, product overviews, a buying guide, and social sharing buttons. It’s all quite comprehensive and, well, helpful. Basically the true secret to great content, are we right?

8) TripAdvisor

If you’re within the travel, hotel, airline, entertainment, or restaurant industries around the globe, you will want to read the reviews on the popular website TripAdvisor. Because largest travel site in the world, it’s over 225 million reviews, opinions, and photos taken by travelers. They likewise have some awesome content on their own about low airfares, travel guides, rental listings, and advice forums about almost any location in the world you may want image. A lot of people look there prior to making a vacation.

The key into a successful profile on TripAdvisor is rendering it as near up of these popularity index as is possible, so that people looking for information in the specific place view your listing. According to TripAdvisor, very good ranking algorithm will depend on three key components: quantity, quality, and recency of reviews. Here’s an excerpt of the advice they furnish businesses trying to enhance their ranking:

Quantity: Ask your invited guests to publish reviews, and make use of our management center tools to remind them when they look at. Offering incentives for reviews is up against the rules, though — take a look at our policy to actually understand what is and isn’t okay.

Quality: Guests who enjoyed top class hospitality as well as a memorable experience are more likely to write reviews that are positive. Monitor what previous reviewers wrote to view what worked and didn’t perform most optimally for the property to help you maintain and improve your service.

Recency: Recent reviews factor more strongly in your popularity rankings and older reviews have less effect on a hotel’s ranking with time. Yet again, encourage guests to publish reviews to hold fresh content rolling in.”
9) Yelp

Yelp is really a free review website that lets consumers rate businesses with a five-star scale. Any business can set up a profile on Yelp totally free, and users can build their unique free profiles to check a business. You’re liberated to answer reviewers, too, but we propose going for a balanced and polite approach to any negative reviews you obtain, as Yelpers have been in a pretty tight-knit community.

Yelp has additionally fit in fire over the past few years for some slightly shady practices, like incentivizing businesses to promote with these in return for gaming the search latest results for their business (“Pay us money and we’ll push bad reviews down!”). Savvier consumers have learned to have a look at Yelp reviews as a whole and with the reviewer’s clout planned, as an alternative to getting turned off by a business due to one bad listing.

With that being said, it is still to your great advantage to obtain a constant stream of positive online reviews arriving at your business’ Yelp account so happy customers are always near the top of your review feed — especially is you might be a location-based business. Yelp profile information contains items like store hours and placement information, which means your profile will often turn up when folks Google your small business.

10) Google My Business

You understand those reviews that report on top of you google for any business? Yeah, those actions are stored on their list greatly.

Google’s Pigeon algorithm update uses distance and placement ranking parameters to deliver improved regional online research results. So, for your business’ website to be properly optimized for search, you will want to build verified accounts with local directories — especially Google’s, called Google My Business. Getting reviews, comments, pictures, etc, especially online, can give you a boost in search. Only verified local Google+ pages can answer reviews.

An added bonus? Google Maps pulls that information and those reviews in to the app, so developing a great deal of content within could make your small business look more reputable.

11) Yahoo! Local Listings

Just like Google My Business reviews, Yahoo! Local reviews let users post reviews of businesses having a five-star rating system.

According to Search Engine Land, Yahoo! still receives about 10% of internet search engine share. So even though you might not need to invest time figuring out the intricacies of Yahoo!’s algorithm, obtaining some favorable reviews on the Yahoo! Local Listings sure couldn’t hurt for your 10%.

Review Websites for B2B Companies
12) G2 Crowd

If the business sells software, you will want to ensure you have a very presence on G2 Crowd. On a monthly basis, over 300,000 people looking to buy software read the 37,000+ reading user reviews on this website for them to make better purchasing decisions.

G2 Crowd operates a lot like Yelp, however in a specific niche. Organizations are reviewed with a five-star scale, and reviews cover anything from setup and straightforward useful to security and support. Reviewers respond to questions like “What can you like best?”; “What can you dislike?”‘; and “Recommendations to others considered the product.” Also, it is possible to upvote and downvote others’ reviews.

13) TrustRadius

Like G2 Crowd, TrustRadius is surely an online review website for software businesses. Reviewers on the webpage are authenticated via LinkedIn to be sure they’re users (although reviews themselves may still be anonymous), that enables users to view what their LinkedIn connections say about particular pieces of software on TrustRadius. This adds a layer of trust for a person reading your website.

You may use your website to browse reviews of person companies, or compare two companies side-by-side that compares their five-star ratings, screenshots of these products, pricing details, and user comments from reviewers.

And company reviews, they’ve come up with a lot of buyer guides for categories including talent management software, business intelligence software, core HR software, social media marketing, and A/B testing to help people find the right product for the children depending on hundreds of reviews and user ratings.

14) Salesforce AppExchange

Come with an app on the Salesforce AppExchange? Then you’ll want to keep track of your app’s ratings and reviews there. Reviews are using a five-star rating system, each app has reviews listed with more helpful positive review and many helpful negative reviews first, followed by all reviews, where users can filter by rating, date, and helpfulness. They’ve embraced transparency, letting users access a huge number of reviews and find out the number of downloads with a couple of clicks.

For Online Reviews Both B2B & B2C
15) Ddd

A nonprofit site, better Business Bureau (BBB) evaluates all sorts of businesses against a collection of best practices based on how businesses should treat people. They just don’t directly recommend or endorse any businesses, products, or services; they just provide you with the public together with the information on their website about businesses, and when they’ve met the BBB’s accreditation standards. They’ll also review both accredited and non-accredited businesses.

A business’ profile listing on the BBB contains general overview information, like a short company bio and the company’s accreditation status, a history of any complaints made concerning the business and if they were resolved, customer testimonials, and the BBB’s A – F rating of the business.

16) Glassdoor

Glassdoor is surely an employee review website that helps anyone — from prospective employees to prospects to investors — have an concept of what a firm is like internally. Quite simply, it may help measure the more qualitative factors of products like valuation.

Employees can share what it is love to interview and work at their companies, and the site shows visitors which information mill rated highest by their employees. Many employers apply it to create their employment brand for them to target and recruit candidates, however, you also can make use of the reviews to express ideas internally for improvement among your management team.

Creating an employer account is free, and an easy task to track and answer reviews. For example, it is possible to build alerts so you have an email whenever a new review is posted to help you acknowledge and answer each.

Other Places for Customer feedback
Online reviews also exist on sites that aren’t necessarily built only to publish online reviews. Some businesses use their social presence and website to encourage online reviews … and a few brands just buy them unsolicited, for better and worse.

Here are a few sites that, if you (please, choose to) is additional hubs for online reviews. And they’re awesome, given that they have enormous reach, along with some — otherwise entire — control of these properties.

17) Facebook Ratings & Reviews

Did you know there exists a position on Facebook for fans to leave ratings and reviews of the business? There sure is … it’s named, aptly, Facebook Ratings & Reviews. Seems like on the left-hand side of the Facebook Page, so you can’t move or eliminate it as if you can the rest of the Page.

Anyone logged into Facebook can post a rating or report on a business. All they should do is visit the Reviews part of your Page, go through the grey stars to decide on a rating, then write an optional review. They’re able to make that review public, visible to friends, or visible just to them.

18) Twitter

The ridiculously fast-paced nature of Twitter causes it to be look like an odd location to attempt to accumulate reviews. But while users may not always search for reviews entirely on Twitter (until you started some sort of review hashtag, perhaps), tweets continue to be indexed in search results. That means a user’s tweet, whether complimentary or less-than, could pop up within the SERPs when someone’s looking for reviews in your business.

Not only that — there’s stuff you can actively employ the positive tweets coming to you. As an example, we tested the component of social proof on conversions at HubSpot, attaching three tweets that gave reviews that are positive with an ebook i was promoting at that time. Guess what happened? The CTA together with the three tweets converted much better than the CTA without having tweets. In the event you learn to “Favorite” tweets that could serve as reviews that are positive in the future, it’s going to be easier to find them when you need to utilize them inside your marketing.

19) Your personal Website

Finally, the one place that you have total and utter control: your internet site. It becomes an excellent place to publicize reviews you obtain (perhaps embed one particular tweets you favorited?) You may carve out a section of the website dedicated only to reviews and testimonials, and also incorporate a form so happy customers can submit their unsolicited reviews. But when you’re actively campaigning for positive online reviews so you encounter happy customers which add a good review such as the have accounts on sites like Yelp, Angie’s List, or Google, it’s handy to have a position on your internet site to publish their kind words. Attempt to add testimonials to squeeze pages and product pages, too.
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