If you are in business on the net, then a huge part of establishing trust with potential customers lies with your choices made in your website design. There are no hard and fast template designs to use, but rather your site just needs to be professional looking and fit in well with whatever market you are in. It is understandable if you feel a bit confused about this subject. You need to have webpages that evoke positive feelings and perform better, and we will show you how to do that.
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One best practices tip to make a habit is naming your site pages filename extensions that serve a greater purpose with the descriptions. The primary reason for this has to do with on-page SEO, and the search engines may/do take this into consideration. Your main keyword phrase for that page will go in the filename extension. Totally ignore the use of the underscore here, but what you do want to use are hyphenated phrases. You want your filenames to be read correctly by the engines, and that is how you can do that. While not totally about web design, it will contribute some amount to usability perhaps.
One of the old standards of linking, and still remains, is giving people the ability to back to your homepage.
We recommend using the link text, Home, so people know immediately the purpose. Hopefully it goes without saying that every page on your site must have this link to home. If you lack consistency with link placement, people probably will get the feeling the site is unprofessional. If you use a logo, the very often people will, or may, assume the logo link is the homepage link – but we would not always assume people know.
Add a Favicon: Web design often comes down to paying attention to lots of details, and one of these you should add is what’s known as a favicon. A favicon immediately gives your website a more professional look. This gives you a chance to display a customized icon in the URL box, making your site unique. Besides that, the Favicon will also show up when somebody bookmarks your page, which adds to professionalism of your website and makes a good impression on the end user.
Website design is a vast and huge area of study, but you do not need to learn it all to make a great site that people love. Try to get as much right as possible early on so you are not constantly making corrections and adding or subtracting.
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