More websites are sporting ‘https’ secure connections nowadays. What’s gives, and how are you aware in case your website can use an SSL certificate, too?

You could or may not have noticed this, however, many website URLs contain another ‘s’ within their website: “https://”. If you’re similar to most, you don’t use a clue about its meaning… nevertheless, you should! Here, determine what that ‘s’ means, and why you may want to buy one to your website, too.
What is SSL?

SSL is short for Secure Sockets Layer, which denotes an additional layer of to protect an online site (hence, any additional ‘s’ inside the http). When visitors find an SSL-protected website, they know their link to the site is encrypted.

Encryption means hackers won’t have the ability to intercept any data that’s exchanged between visitors’ browsers along with the server of the website they’re browsing. SSL has become more prevalent as hacking along with other malicious incidents are on the rise.
Does Your WordPress Blog Need SSL?

It once was that just eCommerce websites needed SSL for blog, to safeguard customers’ credit card and personal information during purchase transactions. That’s no longer true.

Now, even WordPress blogs or Facebook application pages can benefit from SSL… listed here are three reasons why.
1. Security

Nowadays, even simple blogs sometimes obtain data from visitors. An email capture, for example, represents a change in sensitive data between you and the visitors. Hackers want to have that data. SSL stops them in their tracks, blocking what’s called “interception” or “man-in-the-middle attacks”.

But even though you don’t offer an e-mail capture pop-up in your site, an SSL certificate for use on your web site is advisable.
2. Trustworthiness

In the event you begin looking around, you’ll recognize that websites you normally wouldn’t think would wish an SSL now have one. That’s for the reason that factors behind you obtain go beyond security, and something of which is trustworthiness.

As soon as your visitors notice that you’ve gone further to be sure their browsing experience on the blog or Facebook application page is protected, their amount of trust on your website is raised significantly.

To focus on your SSL, a trust seal or badge is generally offered… use it! They search great in your Facebook Application pages, too, since users will often be a bit wary of apps in terms of protecting their security.
3. Rankings

HTTPS has become a “ranking signal” in the Google search engine algorithm. Google clearly states this, telling webmasters that sites that show an SSL will get preferred treatment inside the rankings. They are actually pushing for what they call “HTTPS everywhere”. Their dream looks like it’s an entirely secure internet where hackers are blocked wherever they turn!

Although it’s just a weak ranking signal at this stage, SSL may figure more prominently from the rankings someday later on. Google explains they are giving webmasters time for it to switch the signal from HTTPS by procuring SSL certificates for sites.

To get your own SSL certificate on your website, try our Comodo® Positive SSL Certificates for WordPress blogs and Facebook Application pages. They begin at just $4.95 a year.
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